Latest Achievements

Joshua Frye, Communication

Joshua Frye, Associate Professor of Communication, recently published a peer-reviewed academic journal article in the "Journal of Social Justice." The article, entitled, “Re-conceptualizing the Global Fair Trade Movement” examines the fair trade movement using structuration theory and inductive rhetorical analysis. The essay argues that the global fair trade movement is unique in the pursuit of sustainability and social justice within the food system. As such, it reveals communication reflexivity as potentially a collective process of transformation and is reshaping the values and conditions for labor equity and environmental sustainability through a new market paradigm of partnership.

Academic Department
Achievement (100 Words Max)

Joshua Frye, Associate Professor of Communication, recently published a peer-reviewed academic journal article in the "Journal of Social Justice." The article, entitled, “Re-conceptualizing the Global Fair Trade Movement” examines the fair trade movement using structuration theory and inductive rhetorical analysis. The essay argues that the global fair trade movement is unique in the pursuit of sustainability and social justice within the food system. As such, it reveals communication reflexivity as potentially a collective process of transformation and is reshaping the values and conditions for labor equity and environmental sustainability through a new market paradigm of partnership.

Name(s) of People Involved
Joshua Frye
Type of Achievement
Faculty
Submitter's Full Name
Joshua Frye
Email
Joshua.Frye@humboldt.edu
College
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